Jerrilynn B. Thomas's Page

WomenPartner International Demonstrates Cross Marketing in Action

In this economy, it's not always easy to quickly sell ad space on your web site or blog. I had one $299 ad spot left on my blog that I'd been trying to sell for a couple of weeks to pay for the upgrade of my blog.

It dawned on me that I needed to practice what I preach. If I could suggest women team up to buy ad space in a magazine to make the cost more affordable, why not all

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WomenPartner International is organizing a focus group on Twitter.com to develop the model for its Women’s Business Growth & Relocation Center (http://www.womenpartner.com/relocate/). The center will serve as a referral network that connects self-employed women with the specialized resources they need to relocate their business (or career) and family to a new metro area in the US, Canada, & UK. It will also provide expert content on how… Continue

You may or may not know it but December is National Write a Business Plan Month. It’s the perfect time to shine the spotlight on how your company’s products and services can help other companies increase their revenue in 2009. The smartest strategy to get your company in front of a receptive audience is cross marketing.

Cross-marketing at its essence is nothing more than joining forces with compatible companies so that everyone involved can more effectively capitalize on each others’ existing c… Continue