Karen Salter's Page

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One thing that all businesses have in common is a need for marketing. It doesn’t matter if a business was started yesterday or several years ago, the business owner needs to make sure they are being exposed to potential customers, and being remembered to old customers.

Start-up businesses, however, have special marketing needs. Many start-up business owners find marketing an essential task. Once a business has established itself, the owner will find they are receiving repeat business and may no… Continue

Testing and tweaking

This is probably one of the biggest mistakes I see people make when they are trying to create a profitable blog.

They don't track what is going on and consequently can't make improvements to their blog.
You need to know the following to improve and it is not just the number of site visitors although that is important.
● Where do your visitors come from
● What do they click on
● How long do they stay

One service you can use is:

Google Analytics

This is free… Continue

Traffic Generation

Traffic generation is extremely important part of having a profitable blog.

There are a few easy ways to drive traffic to your blog. None by themselves will generate huge traffic but lots of little trickles soon lead to an unstoppable flood.

Each of these are easy and most can be done in a few minutes each day. Getting in the habit of doing at least one of these each day will soon create the traffic you need to be profitable.

Here is a quick list of some of the thin… Continue

Posting Tips

When you decided on your niche you did keyword research. This research will now come into play. You will want to start by posting for your long tail (multiple word) phrases first.
Keep each post to a single phrase and use that phrase and any of the included keywords as tags.

I have in testing moved a post from page 3 or 4 of Google to page 1 for a specific keyword just by changing the title tag so this is important. You will get more traffic the higher your post ranks.

Fin… Continue